The great data reckoning is upon us, and the first signs of it have been trickling out of the tech industry for the last few years, namely Google. A company that once offered unlimited photo backups, accounts that you could keep forever, and 15GB of storage for each of those accounts, it's pretty clear that things aren't the same as they used to be in the 2000s and 2010s. Is this a problem only for Google, or are we running out of cloud storage?
Are data centers running out of storage? And if so, what does that mean for cloud storage?
